GreaterGood Rebrand Homepage
This project was a company rebrand which was aimed to showcase our fair trade products more and push our customer to make more higher-priced purchases. Our company was experimenting with more customer education pieces to sell more eco-friendly, vegan and handmade products. A big goal was to attract a younger audience.
GreaterGood Jambu Feature
This project was a customer education piece. The landing page design, shows the product features and why this product is different from your typical shoes. After the launch of this landing page, Jambu shoe sales increased by 400%. See the live page here.
GreaterGood Oka-B Feature
This customer education piece showcased Oka-B footwear. The landing page teaches customers the benefits to buying this product, they can support women in business as well and the environment by purchasing these shoes. Of course, with every order, you will also donate to the charity of your choice. See the live page here.
GreaterGood Holiday Gift Guides
The goal for the Holiday Gift Guides is to drive traffic to the special holiday curated collections. The look and feel was meant to evoke an emotional appeal to get shoppers excited about the holidays. The gift guides were divided into many categories to help shoppers find the right present to fit their needs.
